United Zhiyie Certification Company Continues to Promote the "Small and Micro Quality Improvement Action" to Enhance Quality and Efficiency for High-Quality Enterprise Development

The essential attribute of certification is "transmitting trust, serving development," hailed as the "health check certificate" of enterprise quality management, the "letter of credit" of the market economy, and the "passport" of international trade.

On June 23, 2022, the "Promotion Meeting for the Quality Management System Certification Improvement Action for Small and Micro Enterprises" was held in a "on-site + online" format, hosted by the Tianjin Municipal Market Supervision Commission, Tianjin Municipal Industry and Information Technology Bureau, and Tianjin Municipal Commerce Bureau, and organized by the Market Supervision Bureau of Tianjin Binhai New Area and the Market Supervision Bureau of the High-tech Zone. Chen Jiadan, Assistant General Manager of United Zhiyie Certification Company, and Li Xiaojian, Regional Representative of Headquarters Business Department One, participated in the meeting. In addition, Chen Jiadan briefly introduced the quality management improvement achievements of small and micro enterprises from 2019 to 2021 and the 2022 Tianjin area improvement action support process to the attending leaders of the competent departments, certification institution experts, and small and micro enterprise leaders.

In China, small, medium, and micro enterprises are the main force of national economic and social development, contributing more than 50% of tax revenue, over 60% of GDP, more than 70% of innovation achievements, and over 80% of urban employment positions, accounting for more than 99% of the total market entities. The strength of small and micro enterprises reflects a country's comprehensive strength, innovation capability, and international competitiveness. Under the overall context of coordinating epidemic prevention and control with economic and social development, government authorities support small and micro enterprises in establishing and operating scientific and effective management systems, improving their quality management levels, thereby stimulating the vitality of small and micro enterprises. This is an important means to help small and micro enterprises achieve high-quality development and an important channel to serve "promoting economic and environmental sustainable development."

From 2019 to 2021, the Tianjin Municipal Market Supervision Commission actively carried out the quality improvement action for small and micro enterprises according to the arrangements of the State Administration for Market Regulation, achieving certain results. In 2019-2020, 2 enterprises (out of 11 nationwide) were selected as national excellent cases; in 2021, 1 enterprise was selected among the 20 national excellent cases; the Tianjin Municipal Market Supervision Commission's innovative measure of "industry-driven and standard-supported promotion of quality management system popularization" was selected as one of the 8 typical national experiences. The quality management improvement experiences of the three typical small and micro enterprises selected as national excellent cases were all completed by United Zhiyie Certification Company.

Tianjin Qingqi Dalong Electric Bicycle Co., Ltd., which was assisted in improvement by United Zhiyie Certification Company, was introduced by its Executive Vice General Manager Zhu Hanbing: "Our company's basic management was relatively weak. We started implementing quality management system certification in April 2021 and obtained the certificate in November. In this quality management system certification improvement action, United Zhiyie Certification Company helped organize the company's management, and all management levels have been greatly improved. Especially, procurement costs and production costs have significantly decreased." During this process, leaders from both municipal and district levels and experts from United Zhiyie Certification Company visited the company multiple times to deploy, guide, and promote the work, providing detailed guidance from planning to operation and even training on management tools." Through the quality management system certification improvement action, under the dual pressures of the pandemic and rising raw material prices in 2021, the company's procurement costs decreased by 4%, and sales revenue is expected to increase by 18% by the end of the first half of this year. Zhu Hanbing said: "This certification is highly valuable. Previously, our bid winning rate was about 12%, but by the first half of this year, it has risen to about 35%. In the past, customer satisfaction with our products hovered between 92% and 95%. Through this small and micro enterprise quality management certification improvement action, by the end of 2021, our customer satisfaction reached 99%. Recently, the company secured a large order from the State Grid, which also benefited from the quality management system certification improvement action."

Since April 2018, United Zhiyie Certification Company has continuously participated in the "Small and Micro Enterprise Quality Management System Certification Improvement Action" hosted by the Certification and Accreditation Supervision Department of the State Administration for Market Regulation. It has successively completed tasks such as leading metal industry enterprise surveys, revising guideline documents, the first batch of small and micro enterprise pilots in 2020, and the second batch in 2021. During this period, it was invited multiple times to participate in and speak at various quality improvement promotion activities for small and micro enterprises hosted or participated in by industry authorities. The "Small and Micro Enterprise Quality Management System Certification Improvement Action" has achieved good results, publishing industry implementation guidelines and multiple excellent cases at various levels, and was twice recognized by the Administration as an outstanding certification body.

Next, United Zhiyie Certification Company will continue to exert efforts, cooperate well with the Tianjin Municipal Market Supervision Commission and its subordinate district market supervision bureaus, carry out the 2022 small and micro enterprise quality management system certification improvement work, help enterprises establish or improve quality management systems that fit their own characteristics, achieve effective control of procurement management, re-plan factory environments, optimize and reconstruct process flows, significantly improve product quality and production efficiency, markedly improve customer relationship management, and greatly increase economic benefits.

The 2022 improvement action will continue to adhere to the principles of problem orientation and simplicity and practicality, adopting a "one-on-one" diagnostic approach, fully utilizing standards, certification, brand building, and other means to solve enterprises' "difficult" and "pain" points. At the same time, it will further increase training frequency, improve training quality to make it more comprehensive and targeted, strengthen policy guidance combined with the distribution and industrial characteristics of small and micro enterprises, innovate work mechanisms, increase training and support efforts, continuously promote the "improvement action" to be practical and in-depth, benefiting more small and micro enterprises. In 2022, United Zhiyie Certification Company will continue to intensify efforts in the improvement action, doing well, thoroughly, and precisely the small and micro quality improvement action, making greater contributions to helping small and micro enterprises achieve high-quality and sustainable development!